Author

Pragya Saraf

Product Marketing Contributor – B2B

Pragya Saraf is a product marketing professional who loves turning market insights into clear, strategic actions.

At Axway, Pragya focuses on B2B — supporting go-to-market strategy, competitive analysis, and product positioning to sharpen our edge in the market. Before Axway, she worked with an e-commerce startup and a fashion brand, where she got to blend data-driven thinking with creative storytelling — something Pragya still carries into every project today.

Outside of work you’ll likely find Pragya exploring European towns. She believes the best marketing starts with curiosity and good storytelling.